Camarena
Tequila
Camarena tequila
Scope of work -
Social Media, Web Design, Photography, Videography, Point of Sale & Print Media
Camarena Tequila is “The Most Awarded Tequila” with many partnerships from Vice, LaLiga, Concacaf, Tapatio, Tajin, and Mission. With a primary audience of 25-35 year old tequila drinkers with an active sporting interest.
My work with Camarena Tequila started in 2022. My work consisted of management and production of their social media content alongside a copywriter, redesigning their website, and producing regular suites of point of sale pieces ranging from signage to display pieces.
In store signage
In 2025, RumChata evolved their equity look and feel, which was supported by new point of sale pieces: Posters, Carton Riders, Case Talkers, Endcaps, Shelf Talkers and more.
Equity
Poster 1
Carton Rider #1
Poster 2
Carton Rider 1
Poster 3
Carton Rider 2
Channel strip
Poster 4
50ml Strip
Tajin Mini Bottle Necker
Billboards & Vehicle signage
Partner
ships
VICE, MUNCHIES
Vice television show Todos Los Tacos
Mission Foods
Vice television show Todos Los Tacos
Food pairing guides with Camarena Cocktails
Food Images Provided by Mission Foods
WEBSITE Modules
MLS TEAMS
Vice television show Todos Los Tacos
Social Media
Platforms -
Instagram, Facebook
RumChata is a cream based liqueur brand with a 25-35 year old primary audience, focused on being the person who brings the spark to the party.
My work with RumChata started in late 2021. My work consisted of management and production of their social media content alongside a copywriter, redesigning their website, and producing regular suites of point of sale pieces ranging from signage to display pieces.
